Wayfinding and user experience: what is one without the other?
The user experience is integral when building new technology products and websites. It serves as a way to simplify and streamline a user’s digital journey from point A to point B. User experience – or UX, as you may know it – is all about a user’s emotions and attitudes towards a product. It takes into account the accessibility, desirability, and value of a product, system, or service. At Placemarque,