Smart City and Connectivity

Connectivity means different things to different people. In July 2019, Placemarque director Sophie Campbell delivered a presentation about connectivity to a room of proptech professionals in Manchester. Whilst other presenters talked about bandwidth, BIM, subscription models and financing, we look at connectivity in terms of people and place. And only sometimes do we use tech. Disconnected communities cost the UK economy money because people spend money in their community. They

What makes a smart city smart?

Placemarque recently sponsored Built Environment Networking’s Smart Cities conference in Oxford. We wanted to connect with companies who look at cities differently at a time when we are considering increasing the integration of data and digital into our wayfinding. Like others at the conference, we want to do it smartly, still considering how people are using cities and responding to that, in terms of our wayfinding, rather than trying to