Corporation of London | London, UK
FX Design Award
The project required a comprehensive design study for a complete new wayfinding system for the City of London.
What we did
A detailed analysis of the historical makeup of the city established recognisable districts and character areas. And a careful study of the location and distribution of landmarks and places of interest was integrated into a key route network to provide easy navigation and orientation. We designed a new map for the city, along with new designs for bespoke sign structures.
Why it works
We installed over 60 map points and 120 fingerposts and the system uses solar power to highlight the fingerpost signs.