Our Practice
Placemarque values people.
In every project, we put people first. This means we take time to understand your key objectives and desired outcomes for a place, whether that’s to encourage users to pass through efficiently, or to stop and linger.
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And, we take time to understand the users’ needs so we can design schemes with them in mind. We make sure places are accessible for all, using signs and other navigational clues, even when working with constraints such as in historic town centres. We work hard for you to deliver the right outcomes for a place.
We believe places and spaces have a fundamental role to play in creating healthier towns and cities. We’re convinced that delivering quality urban design in our spaces is the key to encouraging sustainable travel and promoting healthy lifestyle choices. The right design solution in the right place can encourage someone to choose to walk, explore, linger.
Our Services
Wayfinding and Sign Design
Informed by an overarching wayfinding strategy, we’ll turn concepts into designs that fit with your brand and the character of your place.
Wayfinding Strategy and Masterplans
We’ll work with you to develop your overarching strategy for wayfinding and build a coherent concept for your wayfinding solution. We’ll advise you on how best to help your visitors to either move through with ease, or to stop and experience a place.
Signage Toolkits
Our toolkits set out options for how best to share information with users and to help them to navigate a place. We consider whether finger signs, monoliths or miniliths are the most appropriate way to deliver the right wayfinding result.
Digital Integration
Your wayfinding solution doesn’t just have to be a physical intervention. Our digital integrations mean information can be delivered via mobile web to a user’s smart phone, helping them navigate your place.
Advisor
Whatever stage you’re at, we can advise on anything from big-picture concept building and strategy making, to detailed design and technical solutions that deliver.
Our Sectors
Town and Cities
Towns and city centres are typically made up of numerous different character areas. With a mix of civic, commercial, leisure uses and everything in between, our approach looks at how to help users understand where they are, and where they are going. And will encourage them to walk a little further and stay a little longer.
Heritage and Conservation
We understand the added constraints and complexities of designing in conservation areas or in the setting of listed assets. Historic towns and cities also typically have complicated street layouts. We get under the skin of a place to understand what makes it special before then finding the right solution.
Education
Large institutions like universities are a melting pot of different uses and activities. With so many destinations nestled in amongst each other, our solutions give educational institutions a sense of arrival and make complex mixed-use sites easy to navigate – both inside and outside.
Placemaking and Interpretation
Bringing your vision to life. We work with you to understand your place, and how it should be interpreted and communicated to visitors.
Retail and Commercial
Retail and commercial centres are busy places. Our wayfinding strategies help people navigate their way efficiently whether they’re visiting for work or pleasure.
